Romarket, a platform that shook up the quick commerce market
In order to solve the problem of excessive investment costs in the early stages of quick commerce business, platforms such as Korea’s ‘Romarket’, which actively utilizes existing infrastructure, have recently been on the rise. Romarket has grown into a delivery platform representing local commercial districts in Korea, recording 300,000 downloads and 100,000 users over the past six years. Just as ‘Uber’ and ‘Airbnb’ have grown by actively utilizing existing vehicle and housing infrastructure, ‘Romarket’ is actively utilizing the infrastructure of existing local marts to minimize initial investment costs and provide efficient quick commerce services. In addition, ‘Romarket’s platform and business model are in a form that can be easily globalized. It also has the potential to expand rapidly by combining with overseas local markets.
Romarket’s global market penetration and the value of ROMCOI
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