Company to Share Insights on Engaging Gen Z Consumers in Online Sports Betting Through Product Innovation, Game Development, and Creative Marketing
TORONTO, Jan. 31, 2024 (GLOBE NEWSWIRE) — Rivalry Corp. (the “Company” or “Rivalry”) (TSXV: RVLY) (OTCQX: RVLCF) (FSE: 9VK), the leading sportsbook and iGaming operator for Millennials and Gen Z, today announced that senior leaders from its product team will present at the ICE London 2024 conference in London, UK on February 8, 2024.
Rivalry’s Director of Product Design, David King, and Senior Manager of Games, Andre Nogueira, will lead a fireside chat titled “Gen Z & Sports Betting: How to Capture, Engage, and Entertain the Next Generation of Fans.” The session will explore how betting products and brands can better engage a digitally native generation of fans, who will soon represent the gambling industry’s core demographic. Attendees will learn how the sports betting industry can adapt its offering to capture a co
We współpracy z: https://www.crypto-reporter.com/newsfeed/rivalry-to-present-at-ice-london-2024-55001/
