Mark Zuckerberg is moving into Meta prediction markets — and the move is already rattling competitors. According to The New York Times, Zuckerberg personally directed a small team at Meta to build a smartphone app called Arena, a prediction markets platform designed to go head-to-head with fast-growing players like Polymarket and Kalshi. The news sent shares of DraftKings and FanDuel parent Flutter Entertainment sliding, a signal that Wall Street is taking the threat seriously even before Arena handles a single bet.
Key takeaways
Meta is developing a prediction markets app internally called Arena, which will initially use a video-game-style points system rather than real money.
Arena will operate independently from Facebook, Instagram, and WhatsApp, though Meta plans to leverage its massive user base to drive adoption.
Real-money betting has not been ruled out for Arena’s future, but the app will generate no direct revenue at launch.
Kalshi traders currently give Mark
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