The meteoric rise of Bitcoin (BTC) and altcoins is prompting businesses to reassess ways in which they can leverage the crypto sector. Landry-NYDIG’s partnership, for one, will focus on powering a Bitcoin loyalty rewards program at the restaurant giant’s 500 locations across the country.
The CNBC report reveals the initiative will be available to the over three million members of Landry’s loyalty program, a.k.a Landry’s Select Club.
Landry’s-NYDIG Partnership
The Forest Gump-inspired’ Bubba Gump Shrimp,’ steak restaurants chain ‘Morton’s The Steakhouse,’ and the jungle-themed restaurant chain ‘Rainforest Cafe’ will now allow its patrons to earn Bitcoin every time they purchase a steak or a beer.
Under the agreement, the diners of these three restaurants, whose parent organization is Landry’s, now have the option to earn a point for every dollar spent. As such, 250 points translate to a reward of $25 worth of the largest cryptocurrency.
Patrick Sells, who happe
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