Landry’s Select Club members will be able to earn Bitcoin-centric rewards points at 500 restaurant locations around the United States.
Landry’s Restaurant Group announced a partnership with cryptocurrency firm NYDIG on Tuesday that will enable diners to earn $25 worth of Bitcoin for every $250 spent at the hospitality conglomerate’s eateries.Landry’s will also begin keeping a portion of its corporate treasury reserves in Bitcoin under the care of NYDIG. The company is known for operating dozens of franchise entities including Morton’s, Bubba Gump Shrimp Company, the Rainforest Cafe, and the Palm. Landry’s is owned by billionaire TV personality Tillman Fertita, who also acts as the company’s CEO. Landry’s director of Digital Asset Strategy Trey Zeluff said in a statement: „We view Bitcoin as a good choice for a portion of our own treasury, so we want to offer that choice to our customers as well. We’re proud t
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