Media giant Google has lifted its ban on certain crypto-related advertisements, allowing centralized cryptocurrency exchanges and digital wallets to promote their services on its platform in the U.S.
“Beginning August 3, advertisers offering Cryptocurrency Exchanges and Wallets targeting the United States may advertise those products and services when they meet the following requirements and are certified by Google,” according to the company’s “Update to Financial products and services policy.”
As such, crypto-related advertisers still need to meet several conditions to become certified by Google. Namely, firms need to be either registered with the Financial Crimes Enforcement Network (FinCEN) as a “money services business,” licensed with at least one U.S. state as a money transmitter, or to be a federal or state-chartered bank entity.
Additionally, crypto advertisers must comply with all corresponding legal requirements (be it at a state or federal level) and Google Ads
Źródło: https://decrypt.co/77633/from-today-bitcoin-exchanges-can-advertise-google-again
