Coinspeaker
Airline Group Lufthansa Launches Polygon-Based NFT Loyalty Program
Lufthansa Group, the parent company of airlines such as Lufthansa, Austrian Airlines, Swiss International Air Lines, Eurowings, Brussel Airlines and others, has announced the launch of a new NFT-based loyalty program. Eligible customers in the program will receive blockchain-based digital trading cards that they can use to unlock benefits.
The loyalty program is called Uptrip and is available on all of the group’s airlines. The trading cards will be thematic and based on destinations, aircraft used for travel, and even specific holidays. Users who manage to collect all the cards in a specific themed collection will be entitled to benefits such as free in-flight Wi-Fi, access to airport lounges, and redeemable airline miles.
There are over 400 trading cards and more than 20 collections with up to €3000 worth of rewards per user. Uptrip is based on the Ethereum scaling network Polygon and was soft-launched
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