The Ethereum ecosystem has matured. That much was clear at EthCC in Cannes this year. What used to be a developer-first conference in Paris transformed into a sprawling mix of rooftop receptions, beachside salons, and yacht-side networking.
Organizers deliberately moved to Cannes to signal something bigger: Ethereum is no longer an experimental toolset. It’s a visible infrastructure. And it now has the attention of institutions, regulators, and consumer brands.
Crypto adoption needs more than vibes
When EthCC was first announced to be at Cannes, it raised some eyebrows – for good reasons. Cannes is known for luxury. Between late-night yacht parties and champagne networking, some attendees wondered whether the ecosystem was drifting too far from its roots.
Yet beneath the opulence, something real was happening. Developers still walked the streets of Cannes in startup-branded T-shirts. Technical workshops, side events, and working sessions happened across the city. Buil
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